Category Archive for: For the Web Developer



CONSTANCY, CLARITY & CONSISTENCY Having a strong personal brand gives a tremendous benefits.  A strong brand gives you higher fees, possibility to choose your projects, clients and the environment you want to work in.  All strong brands have three things in common, the so called “3 C’s” of branding: Constancy, Clarity and Consistency: COLORS AND…

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What does your “ABOUT US” page say about your uniqueness?

The little things that mean EVERYTHING! Working with people and companies to develop even clearer picture of who they are and what they represent or stand-for, is a process I find so interesting.  I think it’s so interesting that with all the flow of information on the internet, the core thing of marketing i.e. “People…

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To have, or not to have, your web site done by a professional?

That‘s been my question for some time now.  Like so many other entrepreneurs out there, I‘ve often fallen into the „I have to do it all“ trap.  Sounds familiar to you?  All the little things about running your own business, sales, marketing or taking care of your staff.  One of my traps has been to…

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