I’m Rúna Magnús [dóttir] the CEO & Founder of The X-Factor Digital Marketing Machine TM & The Change Makers

I’m a lifetime entrepreneur, a published author, international personal branding speaker and strategist.

You’ve just landed on my personal web page where I share my thoughts, Insights, Tools, Tips, and Stories on topics related to topics I’m passionate about, :

  • Personal Branding (how to discover your personal brand)
  • Digital Marketing (how to market yourself in the digital world)
  • How to become a leader by applying the New Paradigm in Leadership Style
  • Empowering Your Human Resources - unleashing the best-of-the-best out of your team
  • Gender Economy & Diversity

I consider myself to be a very fortunate woman, living in exciting times.

WHY am I a fortunate woman? 

Well, here are a few reasons why;

  1. I’m Icelandic (as Iceland ranks #1 for gender equality in the world)
  2. I get to work on the things that make my heart sing, helping my clients to have fun discovering their personal brand, and effectively marketing themselves.
  3. My clients are international leaders (team, business, political and even world leaders.   People who are open to being the change they want to see in their world, whether it's in their personal or professional life.
  4. I get to travel the world, working with my clients. Helping them to build their personal brand, inspire, motivate and empower their employees to work better as a team, have more fun building a company culture they and their clients love. — I JUST LOVE THAT BIT!
  5. I’m surrounded by the best-of-the-best of international transformational leaders.  A network of professionals in the personal development field to whom I can reach out to, learn from and get advice from. — PRICELESS
  6.  I’m a proud mother of two and have a beautiful and supportive life partner who supports me endlessly.
  7. I'm a firm believer in "the world is your oyster."  You've already got what it takes to succeed.  The elements are already there... right in front of you... your nose, forehead...or tits like I see it.

my passion is to help you build your personal and internal business brand, so that you can get the most out of yourself and your employees.

In case you’ve got questions or would like to connect with me personally to take a closer look at my personal branding and digital marketing packages, please don’t hesitate to contact me here!

Warm regards from Iceland,

Rúna Magnús
CEO X-Factor Digital Marketing Machine TM
International Personal Branding Author, Speaker & Strategist



Photographer: Bjarney Ludviksdottir