Thank you for attending:
FROM BOXED-IN TO BREAKTHROUGH
Leadership for a New Era of Conscious Business
You’ve just taken your first step: opening your eyes to the invisible boxes that shape how you lead, work, and live.
Now it’s time to go deeper.
1. Discover Your Energy Map
Every one of us is a blend of five vital energies — some louder, some quieter — all essential.
👉 Take The Vitality Test here: shor.by/TVT-Runa
Your Personal Vitality Test Map will show you:
How your energies are part of your X-Factor, your personal brand.
How your energies show up when they are in flow, and how they can make you feel you are stuck in a bad or ugly box.
How you show up under pressure — and what’s missing when you get stuck.
2. Meet BeBBY-AI: Your Conscious Leadership Mirror
BeBBY-AI is not an advisor.
She is an AI-reflector!
She reflects your patterns — both strengths and blind spots — so you and your team can see yourselves more clearly.
With BeBBY-AI you can:
Understand your leadership style in real time.
See where your team is in flow — and where it’s boxed in.
Create space for growth by recognising the invisible rules shaping your culture.
👉 Explore more here: runamagnus.com/bebby-en
👉 Try out Conscious BeBBY-AI - Click here!

Frequently Asked Questions
FAQ:
-
I’m a leadership mentor, keynote speaker, and co-creator of the global Exploring Boxes Movement. I was born, raised, and have spent most of my life in Iceland.
I’ve spent over 20 years leading, mentoring, and helping people step out of limiting boxes and into a space where they can live and lead more consciously.
I’m also the co-author of The Story of Boxes, The Good, The Bad and The Ugly, and two other books. See here! And the founder of BeBBY-AI – The World’s First Conscious Leadership Mirror.
See more about me here! -
Boxes are the invisible rules, labels, and expectations that shape how we think, act, and lead.
- Some boxes are Good: they give us belonging, clarity, and purpose.
- But they can easily turn Bad: stifling creativity, silencing voices, hiding mistakes.
- The worst are the Ugly Boxes: so ingrained in culture that nobody questions them — yet they quietly drain trust, well-being, and performance.
By learning to Explore, Expand, and Escape these boxes, leaders and teams unlock creativity, trust, and resilience.
-
We help teams:
Recognise the “boxes” that limit collaboration and innovation.
Explore the hidden assumptions driving their culture.
Use practical exercises to re-choose behaviours that create more openness, courage, and connection.
Through interactive keynotes, workshops, and ongoing reflection, teams shift from blame to balance, from frustration to growth.
-
BeBBY-AI is an AI-powered reflector tool designed around The Vitality Test, an Eastern Energy framework of five human energy types and the Exploring Boxes Methodology.
BeBBY-AI doesn’t tell you what to do.
She reflects:Your personal energy map — showing where you are strong, and where you may be boxing yourself in.
Your team’s energy map — highlighting strengths, gaps, and how to give each other more space to thrive.
With these insights, leaders and teams can:
Play to their strengths.
Spot blind spots before they become problems.
Create better, bolder, brighter teams that perform at their best.
-
Start simple:
Take The Vitality Test and discover your own energy profile.
Reflect on your patterns with BeBBY-AI.
Explore how your team’s collective energies shape your culture.
Keep practicing the AWAKE - AWARE - ATTUNED method in daily leadership.
Because every unopened box limits potential. And every opened box expands possibility.
Contact me (Rúna) for more here!